Walmart Case Study Example | Topics and Well Written Essays - 500 words - 1

Walmart - Case Study Example Instead, their ways of doing business never impressed the Germans therefore; the company lost the market to the local firms (p. 4).Wal-Mart decision to join the German market without carrying an analysis to understand their culture was an enormous mistake. Walton could have thought about the difference between Germans culture and the Wal-Mart ways of doing business. This could have helped him come up with ways of integrating the Wal-Mart culture with the German culture (p. 5). This could have helped them understand the best approaches to adopt in order to grasp the German market. He could have thought of the effect of the language barrier between customers and the American heritage employees. The best move that Wal-Mart was to follow was to get German origin employees who usually understood the cultural and custom practices of the Germans. This could have helped them to offer services effectively as per the cultural principles of the customers. With this, Wal-Mart could have succeeded in maintaining their identity without offending the German customers. Following the recommended six steps, an organization research group, will have enough time to interact with the people thus helping them to understand their needs and consumtion behavior, thus creating a deep relationship with the locals which would help the company. This will enable them to have a better relationship with the employees when the time comes to launch their business overseas (p. 6). Secondly, they can have reviewers to check for any cultural variation between the company culture and the people’s culture. This will help the company take the foreign culture in its operations to avoid resistance from the people. Wal-Mart experience has helped us to know that if any company wants to improve communication, it first has to use the local people who understand the customers’